Dear Kentucky Speedway,
You begged for over eight years to get a NASCAR Sprint Cup Series race, going so far as to even filing a lawsuit to get one there. But, when you finally got your chance, you failed miserably. Sure, you built in more seats to accompany the larger crowds, but where were they supposed to park?
How can you explain the fans who sat in traffic for well over four hours only to be turned away at the gate, because of the lack of parking? You finally got what you want, which was a Cup race, and got the crowd you were hoping for, but you were so unprepared for what turned out to be the “Bluegrass Traffic Fiasco,” that you'll be lucky if even half of them want to return next year.
Not only was your parking completely inadequate, but traffic patterns were completely bogus. Says fellow tweep Matt Kacar, "There was no one directing traffic out of the parking lot, completely awful. It took 2 and a half hours to move half a mile to get onto the interstate."
And how about this - you had to turn away 20,000 people from the track on Saturday night because your parking spaces were unable to accommodate these folks. Right then and there, you disappointed kids who were with their parents, heartbroken at missing the first Cup race at your track. Or how about those friends who made the long road trip from Cincinnati just to find they wasted their time and money to your track, being told to turn around?
Unfortunately, first impressions are crucial, and the amount of unpreparedness shown by the track left a sour taste in many fans' mouths. It's one thing to be at home watching four minutes of racing coverage before a plethora of commercials bombard the TV coverage. But to go through a four-to-six hour drive back home from the track?
The least you can do for these people is to refund them and cover their expenses from gas to food and lodging. Heck, you might want to even apologize for the sorry show that was the Quaker State 400.
Perhaps 20 years ago, this would be excusable. You haven't even said sorry to the racing fans yet - and even if you do, the damage has been done. Own and owe up to these fans' inconveniences for causing one of the biggest black eyed incidents in recent NASCAR memory.
Racing Journalist and Disgruntled Racing Fan